Ola/Hello :)

We are a group of creatives from Rio de Janeiro, Brazil, that believe in the existence of happiness. More than a brand, we create enlightened cultural movements since 1997. Based in good energies and beautiful frequencies: We believe that solar rays enlighten the soul. We believe in all colors and shapes that nature brings to our eyes, to our feelings. We believe in local culture, and we keep it alive. We believe in quality, we adore details, and the emotions created by these elements, because a powerful product inspires positive transformations in everyone and everywhere. We also believe in hugs, or in Portuguese - we believe in “abraços”.
And once we believe, we are. Just like that.

From a small stand to a lifestyle

With over 25 years of history, FARM Rio is Brazil’s most beloved clothing and lifestyle brand. The story began in 1997 in Rio at a local independent fashion market called Babilonia Feira Hype where founders Katia Barros and Marcello Bastos took their chances on launching a clothing line that embodies the feminine spirit and vibrant colors of Rio.

Brazilians quickly fell in love with the brand, the booth became a store, that grew into more stores, and now FARM is Brazil’s most recognized brand.

One Purchase = One Tree Planted

Nature has been our greatest inspiration here at FARM Rio for the past 25 years. We believe it is part of our duty to help protect nature and give back to the environment. This is why we have partnered with One Tree Planted to aid in reforestation efforts in all Brazilian biomes: the Amazon rainforest - the largest rainforest in the world and our home -, the Atlantic Forest, Caatinga, Cerrado, Pampa & Pantanal. For each purchase on our website, in our stores, and at other authorized retailers*, we donate the dollar amount equivalent to one tree to be planted.In the end of 2022, we've reached the milestone of 1,000,000 tress planted, and it's just the beggining. 

Farm Rio’s cheerful creations are crafted with an exotic, toes-in-the-sand spirit that’s simultaneously fashion-forward and vintage-inspired.

1 of 3